Case Studies Aaron & Partners

Aaron & Partners

Digital PR for SEO, Media Coverage Icon

Media Coverage

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Increase in site traffic

Link building for SEO

New linking domains

No Brainer has been the retained agency for legal firm Aaron & Partners since 2017. Both businesses have grown together in that time and the relationship has seen us become a true extension of their team – something we always aspire to be.

No Brainer’s remit focuses primarily on Earned media tactics, supporting the central marketing team. In a 12-month period, some of the key outputs, outtakes and outcomes were as follows:

  • 381 articles of media coverage in print and online including gold targets such as The Telegraph, The Independent and BBC Radio 5 Live  – up 40% YOY
  • 14% increase in direct search web traffic, reflecting heightened brand awareness
  • 28 direct links earned from different sites – up 56% YOY, some with a Domain Authority of 60+
  • 74% of all coverage featured a direct quote and key messages from a spokesperson
  • Annual fees grew by more than 8% to over £10.5 million – a record year for the firm

Newsjacking, Strategic PR Icon
Strategic PR & Crisis Comms

Content Marketing Strategy
Content Marketing