When Lee and I set up No Brainer just 23 months ago we never thought we’d be running our home town’s best young business, and the PR industry’s best new agency in the north of England, Scotland and Northern Ireland.
Two years ago Lee and I gave up our respective agency and corporate PR careers – despite having two young families – to follow a dream.
We set up No Brainer with no investment and no client base. It was a risk without a doubt.
But we had hope and belief. And we had a joint commitment to give every last ounce of effort to achieve success.
But, as anyone who has set up their own company knows, all this means absolutely nothing unless you have a product or service that appeals to other companies or individuals.
So we decided to build a business around the dreams of our clients. And not our own.
We decided to build a business focused on story-telling that helps companies big and small achieve results – real outcomes – and not just outputs and vanity metrics as so many others have done over the years.
We decided to give the people who were prepared to take a chance on us the hope and belief that the world cares about their companies just as much as we do.