We have a track record for delivery – we build data and insights into our campaigns, and we’re class-leading when it comes to measuring our impact and proving our value.
About us
Meet the team: A new generation of Digital PR, SEO and Content experts
Our team is a collective of brilliant public relations, content and search engine optimisation experts who use storytelling and content to capitalise on the vast opportunities offered through online and digital media.
Looking for your next challenge? We’re always on the look-out for top talent – find out more about careers at No Brainer!
Gary is co-owner and Managing Director of No Brainer. A former news journalist and corporate communications strategist, and leader across both private and public sectors.
Gary has devised and delivered integrated communications strategies for complex multi-million pound businesses for more than 18 years.
First car:
Yugo Zastava
I take my brew:
Brick red, no sugar
Biggest weakness:
Crisps
Office tune:
Live Forever – Oasis
Tipple of choice:
Tea (brick red, no sugar)
Lee, fellow co-owner and director of No Brainer, is an award-winning communications professional with significant in-house and agency experience across multiple sectors. Lee sits on the North West CIPR Committee, heads up the CIPR’s Merseyside+ sub committee and is one of only a handful of CIPR chartered practitioners in the UK.
First car:
A navy blue Ford Fiesta – J reg. It only had four gears!
I take my brew:
With milk – mid-strength. And it definitely tastes better with the milk in first
Biggest weakness:
I love a good stationery haul. I fall to pieces without my pens, pencils, etc.
Office tune:
Macklemore – Can’t Hold Us
Tipple of choice:
Big fan of a latte but I’d always choose a beer first after hours
Our Head of SEO & Insights at No Brainer, Laura, has over 20 years of experience in delivering results-driven digital strategies, integrated marketing campaigns and impactful insights across a huge variety of digital disciplines.
Previous to joining us, Laura most recently worked at FTSE250 brand HomeServe, leading their SEO and Content strategy through user-centric and insight-driven content, driving volume to purchase and delivering consistent year on year growth on Organic Search performance.
First car:
Vauxhall Corsa (“Tallulah”)
I take my brew:
Milky with 1.5 sugars
Biggest weakness:
Movies
Office tune:
Elastic Heart – Sia
Fave tipple:
Vodka and Coke Zero
A business graduate with 11 years’ experience within Operations and HR across Retail and more recently Finance. Michaela loves working as part of a team and as a natural organiser can usually be found planning and organising just about anything – from meetings and social events, to structured ways of working to help us achieve our business goals.
She is a huge fan of keeping things simple and believe communication is the key to EVERYTHING! She loves to get to know people and what motivates them in and out of work and believe it is not only possible, but imperative to be happy at work.
First car:
Nissan Micra called ‘Ken’
I take my brew:
Coconut latte
Biggest weakness:
Rescue dogs – I would have a house full if I could
Office Tune:
Reef – “Place your hands”
Tipple of choice:
Ice cold Estrella – preferably in the sun
With a background in journalism, Tom started his news reporter traineeship at the Western Mail and WalesOnline the week after finishing his Master’s degree at Cardiff University.
He made the move up north in 2018, working as a local Government reporter for the BBC and Liverpool Echo before moving across to work as the paper’s Business Editor the next year.
His role was later extended across the entire North West – also working across titles including the Manchester Evening News and BusinessLive.
A huge football fan (Arsenal, sadly) and fluent German speaker, he’s also a proud dad of three (two cats and a dog).
First car:
A really clapped-out dark green Golf (that I scratched on a wall the moment I took it out for the first time)
I take my brew:
Americano, hot milk, extra shot, hazelnut syrup
Biggest weakness:
Fried chicken
Office tune:
Mardy Bum – Arctic Monkeys
Tipple of choice:
Session IPA. Fruitier the better
Helen joined the No Brainer team in June 2019 as an account executive. With 12 months experience at a Liverpool-based agency, Helen had worked on behalf of a variety of clients ranging from leisure and hospitality through to logistics and accountancy before coming to No Brainer.
While at University, Helen also spent a year living in France working at the Franco-British Chamber of Commerce, delivering a variety of comms materials for high profile events in and around Paris. Helen supports across the full breadth of services at the agency, including PR, content and social media.
First car:
Red Mini Cooper
I take my brew:
Milk no sugar!
Biggest weakness:
Chocolate and cheese
Office tune:
Bruno Mars – Perm
Tipple of choice:
An ice-cold rosé
Susie has more than 13 years of agency experience in digital content creation and strategy, SEO and delivering omni-channel marketing campaigns across a huge range of industries, including both b2b and b2c.
Susie specialises in content planning, copywriting and content performance measurement and has created everything from videos about rescue kittens to whitepapers using exclusive data for a range of clients across sectors including legal, consumer finance, ecommerce, renewable energy and property. She also used to be a part-time live sound engineer in a former life!
First Car :
A tiny Hyundai i10
I take my brew:
Anything with at least two shots of espresso in
Biggest weakness:
Rescue pets – 2 dogs and 2 cats currently…
Office tune:
New Radicals – You’ve got the music in you
Tipple of choice:
Apple and blackcurrant squash, every day of the week
Alexandra is a Senior Account Executive at No Brainer and extremely passionate about all thing’s social media!
Alexandra has recently graduated York St John University with a post grad diploma in Digital Marketing and Data Analytics.
First car:
Toyota Aygo (when they were built like tin and swept you into other lanes in high winds)
I take my brew:
Extra milky with a generous heap of sugar
Biggest weakness:
Always a sucker for a good karaoke session
Office tune:
Anything Arctic Monkeys
Tipple of choice:
Espresso Martini
I’ve recently completed a 15-month Level 3 Digital Marketing Course, learning about digital marketing, relationship marketing, analytics, and web technologies.
In my free time I like to go shopping, eating out at restaurants, and travelling with my friends and family!
First car:
A white Renault Clio (my baby)
I take my brew:
Sorry, I’m not a fan of tea or coffee
Biggest weakness:
Puppies, booking holidays and buying clothes
Office tune:
Anything Olivia Rodrigo
Tipple of choice:
Vodka coke, with ice
Abbie is an Account Executive at No Brainer.
A graduate in Marketing and Advertising from Sheffield Hallam University, Abbie has over 4 years’ experience working within B2C and B2B marketing within the public and private sector.
She is passionate about all things marketing and is excited to continue developing her skills in Digital PR.
First car:
Toyota Yaris
I take my brew:
Builders brew only
Biggest weakness:
Cliché but it has to be chocolate, especially dairy milk chocolate buttons
Office tune:
So hard to pick just one but my favourite song is Can’t Stop by the Red Hot Chilli Peppers
Tipple of choice:
Espresso martini or a gin and elderflower tonic 🤌
First social media platform:
Facebook
Role within the team:
I think I’m a pretty good brew maker ☕️
Your ideal brand to work with is:
I think Vinted would be a fun brand to work with. There are so many different PR angles you could do for them from climate change, cost of living, fashion, vintage clothes – the options are endless!
I’ve worked in marketing communications for over 10 years, creating communications strategies and marketing plans in-house for a range of B2B companies from manufacturing to IT services, supporting ambitious growth strategies, brand building and global acquisitions.
I’m passionate about great content and creative communication campaigns to push boundaries to grow businesses and audiences.
First car:
Peugeot Inca 106 – it had no power steering and used to freeze on the inside!
I take my brew:
2 spoons of coffee and a splash of milk
Biggest weakness:
A really really rubbish rom com
Office tune:
Anything by Rudimental or Newton Faulkner
Tipple of choice:
Gin & Tonic with cucumber and lots of ice
Before joining No brainer I was an Administrator Team Leader in Healthcare, which involved training and helping people progress within their job roles.
I’m a true believer in if you don’t understand something – ask! You can never ask too many questions.
First car:
It was a black fiesta, which didn’t like going on the motorway!
I take my brew:
Strong, dash of milk no sugar
Biggest weakness:
Anything sweet- Chocolates, cakes, croissants. Basically sugar 😆
Office tune:
No Diggity- Blackstreet
Tipple of choice:
Amaretto sour
First social media platform:
Instagram
Role within the team:
I’m the one who is always tidying and cleaning 😂
Your ideal brand to work with is:
Jo Malone, I just love their perfumes and diffuses
I was born in a small town in the Czech Republic and at the age of 21, decided to make a big move and permanently settled in Liverpool. I graduated from University of Liverpool with a degree in Art & Cultural Institutions.
With a lifelong passion for all the things art and crafts related, I’m also running a small art business, selling my handmade products online and around local independent stores.
My professional background includes customer service positions, research roles and volunteer writing for art and lifestyle magazines. In July 2022, I started the Account Executive position at No Brainer Agency.
First car:
Red Skoda Fabia – surprisingly!
I take my brew:
Peppermint with honey
Biggest weakness:
Fashion, coffee and freshly baked pastry
Office tune:
Stayin’ Alive – Bee Gees
Tipple of choice:
Chilled glass of Sauvignon Blanc
First social media platform:
Does anyone remember ICQ?
Role within the team:
The one who never understands British jokes
Your ideal brand to work with is:
Some fancy art or designer brand, such as Liberty London
Join our team
Get in touchThrough our Creative Intelligence® model, we’re building integrated communication strategies that deliver bottom line benefits. We integrate ourselves into the teams we work alongside, become an extension of the business and we thrive on celebrating your wins, together.
These are our
Purpose and Values
Our purpose is creating meaningful change – for our clients, for each other and for the wider world.
For our clients and prospects this ‘change’ is often centred on solving problems – this could be evolving their digital marketing, strengthening brand resonance in their core and target markets, or delivering new business or sales.
It’s the way we’re WIRED.
We, not I
We work with partners and collaborators, not paymasters. We are an extension of those people and companies who choose to put their faith in us. We strive for the greater good – for each other, our clients and our communities. We win together, we celebrate together.
Ideas people
We’re renowned for being consistently proactive, always developing new and creative ideas and concepts for clients. We are also passionate about exploring innovation in our field and are prepared to push boundaries with new ideas.
Results-focused
We demand results – always. That means we deliver meaningful outcomes, not just outputs. We’re constantly measuring our impact to prove ROI through our work, measuring the stuff that matters and adapting our strategies using the power of this knowledge.
Excellence as standard
We may not get everything perfect every time, but we always aim to. We work smart and commit to excellence in all we do, and that means having routines and processes that give us a shot at achieving the best results.
Do the right thing
Reputation outweighs profit, every time. We respect each other as equals, and that includes our clients, suppliers, partners… everyone. We want to ensure we’re giving back as much as we’re gaining, so always aim to help those who need guidance and support.
Why We Stand Out
1
2
We understand B2B, professional services and B2C marketing in both traditional and digital/social channels – it’s what sets us apart. We deliver consistent results even in markets we’ve never worked in before, and we can prove it.
3
We love working with ambitious, high growth companies – these are the types of businesses we thrive with, because they’re usually pushing boundaries in their own sectors, just like we are.
4
We’re always proactive – we’re ideas people, always jumping on national trends and identifying sector content that we know will resonate with audiences.
5
We have a unique proposition – We have trademarked the No Brainer way – Creative Intelligence®, delivered through Creative Delivery – and we can work on key projects or as part of a long-term retainer because our model is flexible, and our campaigns are always bespoke.
6
We put purpose before profit every time – If we’re not the right fit for you, we’ll always be honest and say. Trust is everything for us and we want to earn the right for our clients to trust us to do the right thing and know they’ve made the right choice.
We have a track record for delivery – we build data and insights into our campaigns, and we’re class-leading when it comes to measuring our impact and proving our value.
We understand B2B, professional services and B2C marketing in both traditional and digital/social channels – it’s what sets us apart. We deliver consistent results even in markets we’ve never worked in before, and we can prove it.
We love working with ambitious, high growth companies – these are the types of businesses we thrive with, because they’re usually pushing boundaries in their own sectors, just like we are.
We’re always proactive – we’re ideas people, always jumping on national trends and identifying sector content that we know will resonate with audiences.
We have a unique proposition – We have trademarked the No Brainer way – Creative Intelligence®, delivered through Creative Delivery – and we can work on key projects or as part of a long-term retainer because our model is flexible, and our campaigns are always bespoke.
We put purpose before profit every time – If we’re not the right fit for you, we’ll always be honest and say. Trust is everything for us and we want to earn the right for our clients to trust us to do the right thing and know they’ve made the right choice.
